New Life Breathed into the Fashion Industry | Nelson Mandela’s Presidential Fashion Contribution

As we celebrate the life of Nelson Mandela we review the number of accomplishments he is known for worldwide.  The most prominent being his anti-apartheid actions and being elected the first black president of South Africa.  His charitable efforts and acts of good will are celebrated still today with his charity that spreads awareness about HIV and AIDS.  In the past the charity, known as 46664 (which takes its name from Mandela’s prison number), has raised money through enormous concerts with headliners such as Bono, but their fund-raising efforts have taken a whole new direction.

 

The fashion industry, has felt the impact of Nelson Mandela’s legacy.

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Mandela was often seen wearing vivid, loose fitting shirts with bright African prints during his presidency, and those shirts are being reinstated into the closets of many young fans of fashion.  His charity has created a new fashion label that goes by the same name of the charity, 46664, and is reincarnating some of the fashion Mandela wore during his days as president and putting it on the runway.  The collection was shown at South Africa Fashion Week and featured hues of pinks, greens, oranges and purples. President of Adiree &  Founder  Adiat Disu, Africa Fashion Week | New York | London | Paris | Milan | Berlin | Tokyo ,  was recently interviewed by BBC on the matter and we anxiously await the release of the interview to see her take on the brand and Mendela’s impact.

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Part of the proceeds raised by the clothing line is donated to Mandela’s AIDS charity, so even at the tender age, Mandela was and still is a positive role model and constantly changing the world. “His leadership skills and ability to merge different worlds and generate this powerful concept of unity will continue to be felt not only across industries, but across the globe, says “Disu.

Source: Refinery 29

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