Get to know the brand

About our brand and history

Adirée: for corporate leaders who weave effective and inclusive societal benefits or responsibilities into their corporate KPIs.

Our name’s origin is Adire, an indigo-tie-dyed wax cloth made by Yoruba women of southwestern Nigeria. It is made with care, craftsmanship, and natural materials that help rather than harm the environment, mirroring our company’s approach to working with and promoting globally meaningful brands that serve stakeholders.

Adirée ( pronounced Aww • Dee—Ray) is our name. Our origins are rooted in village, culture, and traditional storytelling paired with modern data-driven strategies. This is the fabric and blueprint of our existence.